Creating your own photos and videos for your business can feel daunting, but a few simple changes can make a big difference. In this guest post, brand photographer Emma Croman shares practical tips for getting better results from your phone, from finding the right light to feeling more confident in front of the camera.

We’re often told that business growth should follow a straight line, but brands — like nature — move through seasons. In this guest post, Sarah Robertson explores how attuning to your brand’s natural rhythms can help you move beyond constant pressure and create a more intentional approach to growth.

Marketing doesn’t have to happen at the same pace all year round. By recognising your changing capacity and working with your seasons, you can build a more sustainable and supportive approach to your small business marketing.

At the start of each year, I choose a word to guide the months ahead. This year it’s tending — a quiet companion for nurturing what already exists. I printed it on a small postcard, and as I set it aside, I realised it would likely be the last piece I print in my home studio before we move.

As December winds down, the pressure to share highlights and successes can feel overwhelming. This is a gentle reminder that the 31st of December is just another day—and that leaving the year quietly is enough.

Creativity isn’t just about doing — it’s about being. In this post, Rhiannon Adler explores how slowing down can restore your creative energy, help you connect with yourself, and reduce stress. Discover gentle ways to nurture your innate creativity and take small, restorative actions that make a lasting difference.

Your marketing doesn’t need to feel scattered or exhausting. A simple ecosystem — where your channels support each other and lead back to a central hub — can bring more ease and clarity to your small business. But how do you begin to build one that truly feels like you?

Feeling like you're doing all the right things in your business but nothing’s working? You’re not alone. This post is part pep talk, part practical support for small business owners navigating a quiet season. From gentle mindset shifts to low-pressure tasks and ways to adapt when money’s tight, here’s what to do when business is slow (even if you’re doing everything right).

Spring is a natural moment to look at how your business shows up in the world — and your stationery is often the last thing to get attention. In this post, I share five practical tips for refreshing your printed materials this season, from knowing what you actually need to making every piece work harder for your brand.

After 13 years of running my Sarah and Maude, I've learned countless lessons along the way. From setting boundaries to celebrating wins, here are 13 key insights that can help you thrive in your own business journey.

Whether you run a service-based or product-based brand, bespoke stationery is always a good idea. It offers a personal and memorable touch to any connection with your clients and customers - and that’s more important than ever for most businesses at this time of year.

Your newsletter is one of the most powerful marketing tools you have in your small business. It can create community and connection around your business, attract new clients and customers and be a joy to write and receive. But how do you make your newsletter stand out?